How to Do Ads on Times Square Billboards from India
Times Square, the dazzling intersection of Manhattan, New York City, has seen a growing number of Indian companies putting ads on the billboards. And for all good reasons. After all,... Read More
Branding
How to Edit an Existing Photo on Midjourney and Transform Them
While Midjourney AI is being lauded for its image-generation capabilities, little is known about its image-editing skills. Yes, you can edit away its own inaccuracies and misalignments as well as... Read More
4 Tips on How to Use Giphy to Grow Your Brand or Business
Giphy is a goldmine yet to be fully utilised by marketers. For those who don’t know what Giphy is, it is a platform where creators or brands can upload Stickers... Read More
How to Make People Trust Your Brand?
Familiarity principle is the tendency of humans to have a better preference for the things that they are more familiar with. I saw an interesting real-life story that can explain... Read More
Why Byju’s Indian Cricket Team Jersey Sponsorship Could Turn Out to be a Great Marketing Deal
It was all over the business news, on social media and in any platforms where marketing could be critiqued. I have read both the sides of the arguments with a... Read More
The Power of Branding v/s Sales (Spotify India Launch Story):
Spotify got launched this week in India, and almost all of my friends have switched to Spotify. If Spotify did only sales campaigns in the US and were solely focused... Read More
